Award-Winning, INternational Franchise

Our Story

Made in the Shade Blinds & More launched its debut in January 2004, by Founder and CEO, Cathy Morse, a 25+ year veteran in the home interiors industry. Her vision was to build a trusted brand through an international team of window covering industry professionals who carried the same passion – a commitment to excellence by adding beauty, function, style and value to every home and business. Headquartered in San Antonio, Texas, Made in the Shade has since expanded its locations throughout the US and Canada, emerging as a leader in the custom window coverings industry.

Our Mission

At Made in the Shade Blinds & More, our mission is to provide you with high quality, custom window treatments, and stellar service with a personal touch. Whether you’re looking for blinds, shades, shutters, draperies, or a little something different, we endeavor to exceed your expectations and ensure your complete satisfaction.
Cathy Morse Made in the Shade

Our Founder – Cathy Morse

How We Work:

The best place to help you find the perfect window fashion solution for your home is in your home. That’s why our business model is centered around a complimentary, no obligation, in-home consultation. After spending a few minutes talking about what you’re interested in seeing, our highly-trained local Made in the Shade owner will bring in samples to guide you through the selection process for the perfect window covering solutions. No matter your product choice, our goal is simple: to provide a comfortable shopping experience where you are able to make well-informed decisions about your window fashion needs.

We are proud to stand by our five-point value system:

    • Quality: Our manufacturing partners were thoroughly vetted to ensure that every single product we offer is constructed from premium quality materials and crafted by the best and most experienced window covering companies in the world.
    • Customization: Every window fashion we supply is custom-made for your windows in the color, style, and options you select. We help you to make each window a reflection of you and your style. Dare to be different! We make it easy!
    • Service: We back up every sale with stellar service. Our goal is to provide personalized care before, during, and long after the sale because every client is a story. We want your story to be as amazing as your window coverings.
    • Price: We all know that price doesn’t always equal value, but when we back it up with the best products and the best warranties in the business, we’re offering great value at a great price.
    • Warranty: Each of our manufacturing partners offer generous warranties with most carrying a limited lifetime warranty, providing you a worry-free investment in your home.
Our goal is simple:

A comfortable shopping experience where you are able to make informed, educated decisions about your window fashion needs.

Connect With Us:

So contact us today to make an appointment with your local Made in the Shade design consultant! Let us show you how easy and pleasant your in-home shopping experience can be.